Here’s a bright idea. Clinically brighten skin tone while preventing future dark spots from aging, acne, and environmental damage with Lira Clinical’s powerful new PRO Brite-Plus Serum. This advanced, innovative serum, formulated with stabilized vitamin C, Tranexamic Acid, Ferulic Acid, and exclusive MASQ-tech™ flips the switch on dull, fatigued skin to defy aging, minimize pore appearance, and naturally hydrate while supporting healthy skin barrier function. Turn on your skin with PRO Brite-Plus Serum.
Here’s a bright idea. Clinically brighten skin tone while preventing future dark spots from aging, acne, and environmental damage with Lira Clinical’s powerful new PRO Brite-Plus Serum. This advanced, innovative serum, formulated with stabilized vitamin C, Tranexamic Acid, Ferulic Acid, and exclusive MASQ-tech™ flips the switch on dull, fatigued skin to defy aging, minimize pore appearance, and naturally hydrate while supporting healthy skin barrier function. Turn on your skin with PRO Brite-Plus Serum.
PRO Brite-Plus Serum Q&A
What makes this serum different from others?
The combination of unique brightening agents targets multiple melanin malfunctions returning a bright, beautiful complexion. Melanocyte proliferation is restricted, dissipating established pigmented keratinocytes, along with inhibiting tyrosinase activity; the enzyme that initiates pigment production. Stabilized vitamin C has less skin irritation while offering the brightening benefits of L-ascorbic acid. Ferulic acid works in tandem with vitamin C for increased efficacy. This also prevents future pigment formation with MASQ-tech™.
When should I recommend it?
Considered the ‘Sister Serum’ to PRO Lite Serum, PRO Brite-Plus Serum gives skin the seasonal change up when targeting pigmentation. This serum is ideal for conditioning skin prior to resurfacing procedures including a 3D Smart Peel series. Clients struggling with stubborn uneven pigmentation including melasma, age spots, and trauma pigment caused by acne will benefit from its brightening properties. Any skin type including pregnant clientele can use PRO Brite-Plus Serum as a preventative for hyperpigmentation formation.
How do I use it?
Apply directly on cleansed skin morning and evening followed by your recommended daily hydration protection. PRO Brite-Plus Serum can be used in conjunction with PRO Lite Serum applying the PRO Brite-Plus in the morning and PRO Lite Serum in your evening home care program.
PRO Brite-Plus Serum Q&A
What makes this serum different from others?
The combination of unique brightening agents targets multiple melanin malfunctions returning a bright, beautiful complexion. Melanocyte proliferation is restricted, dissipating established pigmented keratinocytes, along with inhibiting tyrosinase activity; the enzyme that initiates pigment production. Stabilized vitamin C has less skin irritation while offering the brightening benefits of L-ascorbic acid. Ferulic acid works in tandem with vitamin C for increased efficacy. This also prevents future pigment formation with MASQ-tech™.
When should I recommend it?
Considered the ‘Sister Serum’ to PRO Lite Serum, PRO Brite-Plus Serum gives skin the seasonal change up when targeting pigmentation. This serum is ideal for conditioning skin prior to resurfacing procedures including a 3D Smart Peel series. Clients struggling with stubborn uneven pigmentation including melasma, age spots, and trauma pigment caused by acne will benefit from its brightening properties. Any skin type including pregnant clientele can use PRO Brite-Plus Serum as a preventative for hyperpigmentation formation.
How do I use it?
Apply directly on cleansed skin morning and evening followed by your recommended daily hydration protection. PRO Brite-Plus Serum can be used in conjunction with PRO Lite Serum applying the PRO Brite-Plus in the morning and PRO Lite Serum in your evening home care program.
PRODUCT PAIRINGS
• PRO Lite Serum
• BIO Hydra Infusion
• MYSTIQ Intense C15 Booster
• SPF Solar Shield 30 Classic Tint
• PRO Retinal-Plus Treatment
• BIO Caviar Crème
• ICE Balancing Lotion
PRODUCT PAIRINGS
• PRO Lite Serum
• BIO Hydra Infusion
• MYSTIQ Intense C15 Booster
• SPF Solar Shield 30 Classic Tint
• PRO Retinal-Plus Treatment
• BIO Caviar Crème
• ICE Balancing Lotion
KEY BENEFITS
• Manages pigmentation distribution throughout the melanin production process; from start to finish.
• Minimizes pore appearance while preventing trauma hyperpigmentation formation.
• Delivers potent antioxidant and brightening properties into the skin without instigating inflammation or irritation.
• Brightens dull, fatigued skin renewing a healthy, youthful texture and tone.
• Encourages natural hydration while supporting healthy skin barrier function.
KEY BENEFITS
• Manages pigmentation distribution throughout the melanin production process; from start to finish.
• Minimizes pore appearance while preventing trauma hyperpigmentation formation.
• Delivers potent antioxidant and brightening properties into the skin without instigating inflammation or irritation.
• Brightens dull, fatigued skin renewing a healthy, youthful texture and tone.
• Encourages natural hydration while supporting healthy skin barrier function.
INGREDIENT HIGHLIGHTS
• Tranexamic Acid (TXA): Inhibits the TRP-1, reduces melanocyte tyrosinase activity; dissipates established hyperpigmented skin, synthetic form of lysine (stimulating a healthy collagen environment)
• Ferulic Acid: Prevents discoloration, anti-inflammatory, skin brightener, protects cells against damaging UV rays; antioxidant values, stabilizes vitamin C & E for better efficacy.
• Ascorbyl Glucoside (AA2G™): Natural vitamin C stabilized with glucose, once applied to skin converts to L-ascorbic acid with less irritation and better access to skin; aids to brighten uneven skin tone, brightens dull skin, slows the aging process.
• MASQ-tech™: A natural retinol alternative, stimulating healthy cell proliferation, prevents the formation of hyperpigmentation, powerful anti-inflammatory, minimizes pore appearance, brighten overall skin tone.
• Beta-Sitosterol: Promotes the biosynthesis of hyaluronic acid, enhances the expression of the skin’s barrier functional proteins.
• Sunflower Seed Oil (Helianthus Annuus Seed Oil): Aids to synthesize skin’s natural lipids and ceramides, supports skin barrier function activity, natural high concentration of Vitamin E
INGREDIENT HIGHLIGHTS
• Tranexamic Acid (TXA): Inhibits the TRP-1, reduces melanocyte tyrosinase activity; dissipates established hyperpigmented skin, synthetic form of lysine (stimulating a healthy collagen environment)
• Ferulic Acid: Prevents discoloration, anti-inflammatory, skin brightener, protects cells against damaging UV rays; antioxidant values, stabilizes vitamin C & E for better efficacy.
• Ascorbyl Glucoside (AA2G™): Natural vitamin C stabilized with glucose, once applied to skin converts to L-ascorbic acid with less irritation and better access to skin; aids to brighten uneven skin tone, brightens dull skin, slows the aging process.
• MASQ-tech™: A natural retinol alternative, stimulating healthy cell proliferation, prevents the formation of hyperpigmentation, powerful anti-inflammatory, minimizes pore appearance, brighten overall skin tone.
• Beta-Sitosterol: Promotes the biosynthesis of hyaluronic acid, enhances the expression of the skin’s barrier functional proteins.
• Sunflower Seed Oil (Helianthus Annuus Seed Oil): Aids to synthesize skin’s natural lipids and ceramides, supports skin barrier function activity, natural high concentration of Vitamin E