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0.5 fl of bottle with matte silver lid and bottom silver DNA PRO Brite-Plus Serum
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Good for :
  • Brightens and evens skin tone while effectively reducing dark spots.
  • Regulates melanosome distribution to prevent hyperpigmentation from surfacing.
  • Protects skin’s barrier activity while preventing transepidermal water loss (TEWL).
  • Hydrates skin with a balanced combination of water and lipid soluble products.
  • Clarifies skin’s complexion, reducing future breakouts with comprehensive antimicrobial and antibacterial properties.
  • Detoxifies free radicals while exfoliating accumulated dead skin cells and limiting oil production. 
  • Balances oil production while encouraging a healthy epidermal microbiome.
  • Minimizes pore appearance while targeting clogged pores.
  • Exfoliates and regulates cell turnover, preventing future environmental damage.
  • Calms skin and reduces redness, irritation, and inflammation.
  • Restores skin’s natural barrier activity, retaining natural hydration.
Review Highlights
5.0
Rated 5.0 out of 5 stars
20 Reviews

PRO Brite-Plus Serum

PRO Brite-Plus Serum

To encourage a smooth and even complexion, this power serum blends tranexamic and ferulic acids with MASQ-tech™ for ultimate brightening benefits. Troubled pigment and redness have met their match with brightening power plus defense against oxidative stress.

star
5.0
Rated 5.0 out of 5 stars
20 Reviews
Innovative Ingredients:
  • MASQ-tech MASQ-tech
  • Vitamin C Vitamin C

MADE IN USA

CRUELTY-FREE

ECO-FRIENDLY PACKAGING

How to Use

After cleansing, apply 1–2 pumps by gently pressing into skin. Follow with the appropriate Lira Clinical® hydrator or SPF. Can be used in combination or interchangeably with the PRO Lite Serum.

Ingredients
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Science Ingredients

Tranexamic Acid:
Inhibits tyrosinase initiation in TRP1, reduces melanin distribution in keratinocytes

Ascorbyl Glucoside (Vitamin C):
Brightens uneven skin tone, slows the aging process

Ferulic Acid:
Prevents hyperpigmentation, anti-inflammatory, skin brightener, protects cells against UV damage

Hyaluronic Acid:
Humectant, retains its weight in water by over 1000 times, encouraging skin hydration

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Nature Ingredients

MASQ-tech™:
Prevents post inflammatory hyperpigmentation (PIH), minimizes pore appearance, increases cell proliferation

Sunflower Oil:
Encourages synthesis of natural skin lipids and ceramides supporting barrier function

Vanilla Planifolia Fruit Extract:
Potent antioxidant, skin soothing

Limonene:
Powerful terpene combating free radicals, analgesic, wound healing, anti-inflammatory

Full Ingredients
Good for :
  • Brightens and evens skin tone while effectively reducing dark spots.
  • Regulates melanosome distribution to prevent hyperpigmentation from surfacing.
  • Protects skin’s barrier activity while preventing transepidermal water loss (TEWL).
  • Hydrates skin with a balanced combination of water and lipid soluble products.
  • Clarifies skin’s complexion, reducing future breakouts with comprehensive antimicrobial and antibacterial properties.
  • Detoxifies free radicals while exfoliating accumulated dead skin cells and limiting oil production. 
  • Balances oil production while encouraging a healthy epidermal microbiome.
  • Minimizes pore appearance while targeting clogged pores.
  • Exfoliates and regulates cell turnover, preventing future environmental damage.
  • Calms skin and reduces redness, irritation, and inflammation.
  • Restores skin’s natural barrier activity, retaining natural hydration.
Review Highlights
5.0
Rated 5.0 out of 5 stars
20 Reviews
View full details
Water (Aqua), Ethoxydiglycol, Glycerin, Tranexamic Acid, Ascorbyl Glucoside, Polysorbate 20, Phenoxyethanol, Glyceryl acrylate/ Acrylic acid copolymer, Panthenol, Sodium Hyaluronate, Ferulic Acid, Pistacia Lentiscus (Mastic) Gum Oil, Triethyl Citrate, Citrus Aurantium Dulcis (Orange) Peel Extract, Vanilla Planifolia Fruit Extract, Citrus Tangerina (Tangerine) Peel Extract, Tocopherol, Squalene, Beta-Sitosterol, Helianthus Annuus Seed Oil, Limonene.

Customer Reviews

5.0
Rated 5.0 out of 5 stars
Based on 20 reviews
Total 5 star reviews: 20 Total 4 star reviews: 0 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 0
100%would recommend this product
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20 reviews
  • VR
    Vena R. C.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    Pro Brite Pus Serum : The Right Choice for Flawless development

    Flawless skin, the dream cream. If you have imperfections, this serum addresses past,. present and future damage. It's elegant formula goes a long way in reversing, and conversing with your skins cells, and taking a tired dull complexion back to a time when roses cheeks and clear skin were not just a dream, but now a reality. Use this serum nightly, and you will see a change in areas of discoloration and texture that you thought you would have to live with forever. This is results without harsh lasers and inflammatory procedures. But if you do go that route, this is your prep serum that will endure healing and longevity! It's a good thing.

  • AC Profile picture for Angeli Christine A.
    Angeli Christine A.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago
    Pro Brite

    Lira Clinical Pro Brite Serum is a powerful brightening and antioxidant-rich formula that targets dullness, pigmentation, and uneven texture. It gives skin a radiant, healthy glow while calming inflammation.

  • JF
    Jessica F.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    6 minutes ago
    Great for melasma

    Everyone needs this for dark spots

  • DD Profile picture for Diana D.
    Diana D.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    23 hours ago
    Pigmentation PRO

    This serum is Super Ultra lightweight, goes into the skin instantly, no need to wait for it to absorb. It’s so easily layerable with other serums like hydrators or moisturizers for a day/night routine. It’s typically me go to product when it comes to pigment concerns!

  • ME
    Maria E.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    Yesterday
    Good

    Great for hyperpigmentation