
Good for :
- Brightens and evens skin tone while effectively reducing dark spots.
- Regulates melanosome distribution to prevent hyperpigmentation from surfacing.
- Protects skin’s barrier activity while preventing transepidermal water loss (TEWL).
- Hydrates skin with a balanced combination of water and lipid soluble products.
- Clarifies skin’s complexion, reducing future breakouts with comprehensive antimicrobial and antibacterial properties.
- Detoxifies free radicals while exfoliating accumulated dead skin cells and limiting oil production.
- Balances oil production while encouraging a healthy epidermal microbiome.
- Minimizes pore appearance while targeting clogged pores.
- Exfoliates and regulates cell turnover, preventing future environmental damage.
- Calms skin and reduces redness, irritation, and inflammation.
- Restores skin’s natural barrier activity, retaining natural hydration.
Review Highlights
PRO Brite-Plus Serum
PRO Brite-Plus Serum
To encourage a smooth and even complexion, this power serum blends tranexamic and ferulic acids with MASQ-tech™ for ultimate brightening benefits. Troubled pigment and redness have met their match with brightening power plus defense against oxidative stress.
Innovative Ingredients:
-
MASQ-tech
-
Vitamin C

MADE IN USA

CRUELTY-FREE

ECO-FRIENDLY PACKAGING
How to Use
Ingredients
Science Ingredients
Tranexamic Acid:
Inhibits tyrosinase initiation in TRP1, reduces melanin distribution in keratinocytes
Ascorbyl Glucoside (Vitamin C):
Brightens uneven skin tone, slows the aging process
Ferulic Acid:
Prevents hyperpigmentation, anti-inflammatory, skin brightener, protects cells against UV damage
Hyaluronic Acid:
Humectant, retains its weight in water by over 1000 times, encouraging skin hydration
Nature Ingredients
MASQ-tech™:
Prevents post inflammatory hyperpigmentation (PIH), minimizes pore appearance, increases cell proliferation
Sunflower Oil:
Encourages synthesis of natural skin lipids and ceramides supporting barrier function
Vanilla Planifolia Fruit Extract:
Potent antioxidant, skin soothing
Limonene:
Powerful terpene combating free radicals, analgesic, wound healing, anti-inflammatory
Full Ingredients
Good for :
- Brightens and evens skin tone while effectively reducing dark spots.
- Regulates melanosome distribution to prevent hyperpigmentation from surfacing.
- Protects skin’s barrier activity while preventing transepidermal water loss (TEWL).
- Hydrates skin with a balanced combination of water and lipid soluble products.
- Clarifies skin’s complexion, reducing future breakouts with comprehensive antimicrobial and antibacterial properties.
- Detoxifies free radicals while exfoliating accumulated dead skin cells and limiting oil production.
- Balances oil production while encouraging a healthy epidermal microbiome.
- Minimizes pore appearance while targeting clogged pores.
- Exfoliates and regulates cell turnover, preventing future environmental damage.
- Calms skin and reduces redness, irritation, and inflammation.
- Restores skin’s natural barrier activity, retaining natural hydration.
Review Highlights

Customer Reviews
- VRVena R. C.Verified BuyerI recommend this productRated 5 out of 5 stars3 days agoPro Brite Pus Serum : The Right Choice for Flawless development
Flawless skin, the dream cream. If you have imperfections, this serum addresses past,. present and future damage. It's elegant formula goes a long way in reversing, and conversing with your skins cells, and taking a tired dull complexion back to a time when roses cheeks and clear skin were not just a dream, but now a reality. Use this serum nightly, and you will see a change in areas of discoloration and texture that you thought you would have to live with forever. This is results without harsh lasers and inflammatory procedures. But if you do go that route, this is your prep serum that will endure healing and longevity! It's a good thing.
Was this helpful? - ACAngeli Christine A.Verified BuyerI recommend this productRated 5 out of 5 stars2 months agoPro Brite
Lira Clinical Pro Brite Serum is a powerful brightening and antioxidant-rich formula that targets dullness, pigmentation, and uneven texture. It gives skin a radiant, healthy glow while calming inflammation.
Was this helpful? - JFJessica F.Verified BuyerI recommend this productRated 5 out of 5 stars6 minutes agoGreat for melasma
Everyone needs this for dark spots
Was this helpful? - DDDiana D.Verified BuyerI recommend this productRated 5 out of 5 stars23 hours agoPigmentation PRO
This serum is Super Ultra lightweight, goes into the skin instantly, no need to wait for it to absorb. It’s so easily layerable with other serums like hydrators or moisturizers for a day/night routine. It’s typically me go to product when it comes to pigment concerns!
Was this helpful? - MEMaria E.Verified BuyerI recommend this productRated 5 out of 5 starsYesterdayGood
Great for hyperpigmentation
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